When you doing YouTube video marketing do you consider if your market has attention deficit hyperactivity disorder? Your probably sitting there thinking is this guy nuts? Who thinks of these types of things? And who cares?
According to Jessica Girdwain in her article Attention Sappers: 5 Reasons You Can’t Concentrate, they are seeing an increase of adults around the age of 38 years old being diagnosed with attention deficit hyperactivity disorder. This is coming from a very well know resource at Harvard Medical School.
The signs you have ADHD is you start to multitask, juggle jobs around the home and office, trouble focusing on one subject at a time and it is getting worse.
So how does this affect the way you make do your video marketing? Well for one thing make sure you know your market. If you are promoting your website using videos and audios and your market is over the age of 35 then listen up. You had better be producing shorter videos that have good content, proper lighting and quality audio.
These are all the key ingredients to making better Internet videos. If you don’t know what to do I suggest you hire a professional videographer to help you produce a short quality video. At the very least get an e-book on how to make a better Internet Video.
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